Why you should choose visual product customization
Last edited on September 13 2023
Managing an ecommerce business brings all sorts of challenges. Addressing your customer in the right way at the right time with your proposition. Also setting the perfect pricing strategy, company goals and not to mention setting up the logistics process.
Once you built a solid customer base, it’s time to differentiate yourself from competitors. After all, why should a customer order a basic white T-shirt from your store and not from your biggest competitor?
By providing the customer the option to visually customize the product to his own taste, you add more value to your product proposition. In the example of the white T-shirt, the customer can now choose to customize the shirt by choosing different colors, add custom text and choose from different pre-made designs. You give them a fun visual shopping experience and now you are set with the tools to gain a competitive advantage
Increased Sales
Providing the possibility to customize products through 3D models has a positive effect on your customers' buying decision and behavior. The customer can interact with your product by rotating and viewing it from any angle.
This interactive design process leads to a better understanding of the product as it allows the customer to get acquainted with the product attributes and features. This 3D product customization process will reduce customer’s doubts and he or she will be more likely to proceed with the purchase in your ecommerce store.
Enhanced customer experience
Visual customization invites the customer to engage with your store product. They feel like they're in control and therefore are more likely to express their needs and schare product feedback with you. This was, you can gather valuable input from your customers which you can use to optimize your product proposition.
Providing the customer with a set of customization tools for your product is the perfect way to boost customer engagement and drive sales. With the 2D & 3D product customizer from Instant Design Tool, you can choose which customization features are suitable for your store product.
Cost savings
By allowing customers to customize their products digitally, you can reduce the need for physical product samples or prototypes. This can save you ecommerce business time and money on production costs, as well as reduce waste from unsold or unused inventory.
In conclusion, offering visual customization for your store products can have numerous benefits for your business, including increased sales, reduced returns and exchanges, enhanced customer experience and cost savings. Consider implementing 2D & 3D customization to take advantage of these benefits and stay ahead of the competition in the ecommerce marketplace.
The 2D & 3D product customizer from Instant Design Tool is focused on rapid customization of your store products. No extensive photo editing options but customization options adapted to the product. Modular built functions focused on the most efficient route to conversion. No time for extensive altering but rapid customization leading to more sales.
